I love this product as it is a wonderful multi-tasking hair product. My hair is curly and coarse and the treatment works as 1) a leave-in conditioner, 2) a heat protectant and 3) a frizz controller.
As a leave-in conditioner, I use it when my hair is still wet when I want to wear my hair either curly or straight. I apply it before any other product and it works well to add moisture to my hair. As a heat protectant, I use it prior to applying a straightening cream and blow drying my hair straight. Finally, as frizz control, the treatment tames my curls or keeps my hair straight without causing my hair to get greasy or weighing my hair down.